We may use your personal data for our legitimate business interests, whilst carefully considering and balancing any potential impact on you and your rights as a data subject under the relevant data protection legislation.
This may include processing your personal data to allow us to provide the best services and customer experience and to ensure products are relevant and tailored to your needs. We will always ensure that our legitimate interests will never override your rights and freedoms under data protection legislation. As an example, we may process your personal data for the following purposes: For Direct Marketing purposes, relating to products and services that are compatible with the original purpose for which we originally gained the information. To communicate with you in relation to the product and services for which you received a quotation, including newsletters and marketing materials. To communicate important updates about our products or services, which we think may be of interest to you. For evidential purposes to effectively manage and maintain records of our relationships/communications with you. To enhance, modify, personalise or otherwise improve our services and communications for the benefit of you. To better understand how you interact with our website and content in order to enhance your customer experience. To determine the effectiveness of promotional campaigns to inform marketing strategy.
In addition, we may perform statistical and other analysis on the personal data we collect, to help us understand and improve on how people use our products or services.
Please note, you have the right to restrict the processing for which we rely on legitimate interest as the legal basis.
Where we rely on legitimate interest as the legal basis for sending you direct marketing you have the right to object to this processing. You can opt-out or update your marketing preferences by contacting us at:
For home insurance
or call us on 0330 0600 601
For motor insurance
or call us on 0330 0600 602
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